Cookie Butter: Elevating Dubai’s Dessert Scene with Artisanal Flavors and Freshly Baked Cookies

In a city famous for its gourmet delights and culinary variety, Cookie Butter has become a prominent name in Dubai’s dessert scene. Founded by Shazia Arafat, this speciality bakery specializes exclusively in cookies—an item that may seem simple but is given a unique twist here. With Cookie Butter, Shazia has established a brand quickly gaining a devoted following, demonstrating that exceptional quality and creativity can elevate even the simplest of desserts.

From Homemaker to Bakery Owner

Shazia Arafat’s journey began just a few months ago during a quiet summer when her three grown children encouraged her to pursue her love of baking. As a skilled homemaker, Shazia decided to take a chance to start a small business, beginning with a few batches of cookies inspired by popular American flavours. She experimented with recipes at home, perfecting flavours and textures that delighted her family. With her daughter Hadia’s help, they captured the cookies’ charm in photographs, created a name for the business, and launched a modest Instagram page.

The initial response was encouraging, as family and friends gradually spread the word. The turning point came when Shazia reached out to a well-known influencer, sending her a box of cookies that quickly gained traction online. Within days, orders began pouring in, overwhelming Shazia’s initial supply of just 100 boxes. This unexpected demand pushed her to expand operations to a cloud kitchen, and now she is preparing to open her first store—a monumental achievement in under three months.

Quality, Freshness, and Rotating Flavors

Cookie Butter has carved out its niche by focusing on quality and freshness. While Dubai has no shortage of bakeries, Shazia’s commitment to premium ingredients sets Cookie Butter apart. Every cookie is crafted using high-quality butter and chocolate, and the baking process is tightly scheduled to maintain freshness. Each batch is prepared daily, allowing customers to enjoy cookies at their best. Orders are baked to order and delivered promptly, reinforcing the brand’s dedication to offering a premium experience.

What truly distinguishes Cookie Butter is the brand’s commitment to creativity. Shazia keeps her menu exciting by introducing new flavours every two to three weeks, ensuring that customers always have something novel to try. This dynamic approach has been a hit, allowing patrons to sample a fresh lineup of cookies regularly. This innovation, paired with consistent quality, has built Cookie Butter’s reputation as a go-to destination for cookie enthusiasts across Dubai.

A Storefront in Dubai and Expansion into New Markets

With the upcoming launch of her first storefront, Shazia’s ambitions for Cookie Butter are growing. The physical location will allow her to reach even more dessert lovers in Dubai and provide a space where customers can explore the full range of her creations. Shazia also plans to join popular delivery platforms, making her cookies accessible to a wider audience and further streamlining the ordering experience.

Looking ahead, Shazia envisions taking Cookie Butter beyond Dubai. With strong demand from nearby Abu Dhabi, she plans to open a second store there and, in the future, potentially expand into Saudi Arabia. Although her journey is just beginning, Shazia’s passion, commitment to quality, and innovative spirit promise a bright future for Cookie Butter as a beloved name in the UAE’s desert landscape.

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