The Koala Picks team also consists of an in-house nutritionist who inspects all ingredients and participates in menu development to optimise the nutritional profile and perfect all portion sizes
Koala Picks, the healthy snack brand for children has raised AED1.5 million in their first external round of funding led by friends and family investors. With no institutional investor, all funding received has been injected into the company with no exits.
Launched in October 2019 by Ahmed Mobasher, Aya Assaf and Omnia Abdelhalim, Koala Picks was born out of a frustration at not being able to find healthy snacks for their own children. As parents, Aya, Ahmed and Omnia deeply believe that what our children eat impacts their health and development in the short and long term. With the easy access of unhealthy food that attracts children and ultimately make them crave, Koala Picks decided to create a platform to provide products that they wished they had for their own children, starting with healthy snacks and educational activities where parents can learn about topics related to their children’s health. The Koala Picks team also consists of an in-house nutritionist who inspects all ingredients and participates in menu development to optimise the nutritional profile and perfect all portion sizes.
With the help of the funds, Koala Picks has already been able to scale their operations by moving to a larger location in June 2021. Now, they intend to use the money to grow the company even further. They now have 410m more room at 500sqm in the new Koala Picks production facility than they did in their previous 90sqm facility. The company will also remodel their present website, grow the Koala Picks staff, upgrade their current packaging, and invest in new machinery to increase automation and reduce labour effort.
Ahmed Mobasher, co-founder of Koala Picks said: “The market is full of opportunities, and we are very excited to be investing in resources and creating new products to meet the demand. We’re all super optimistic for what the future holds, and we can’t wait to bring more innovative, nutritious snacks and products to the market.”